INTERNET MARKETING's Pidgeon carries good news for local Hervey Bay businesses!


INTERNET MARKETING is a highly complex and uncertain area of online marketing and is crucial to everything that you are planning to do for your business. But the catch for many people entering the world of INTERNET MARKETING is that Google keeps making changes, so you need to understand each one of the past updates in order to be prepared for the future, and the new changes in Pidgeon herald some interesting news for local Hervey Bay businesses.


Already we have had Google Panda, Penguin and Hummingbird, but one of the most recent addition is Pidgeon, and it has actually made a many rather subtle changes that is necessary to get your head around if you are aiming to tackle INTERNET MARKETING.
So, if you don't already know, Panda was the first major update to this series, and it laid the foundation for what Google considered being a 'good website' and punished those that were not structured well. Penguin then came on and started attacking all the dodgy sites that are using underhanded techniques or considering to buy links-- it pushed again towards websites requiring to 'earn' a positon than buy one.

Hummingbird added a new feature to the game and made all of us resort to the need for 'responsive design' and recognise the way that the modern user browses the internet. So this brings us to Pidgeon. Hopefully, you can see the theme that has been building-- Search Engines reward those deserving. Pidgeon caries on the tradition, but it takes it even further and helps the locals too!

Essentially Pidgeon has fixed a higher focus upon the importance of local search results to any search queries. What does this mean? Well let's consider two companies, one is a small local Hervey Bay business, has been around for decades, and is attempting to increase their INTERNET MARKETING. The other is a new franchise store from a company that has 100s of outlets around the country.

In the past, the smaller local Hervey Bay store would be struggling with INTERNET MARKETING because they would have to match the budget of the larger company. This meant that many small companies were just discontinuing on INTERNET MARKETING or wasting their money and time. With Pidgeon, a search in Hervey Bay, is now more probable to rank a local Hervey Bay business as a high result compared with one with a national office elsewhere.

So INTERNET MARKETING's new Google update is one to really understand so that you can get the very most away from your business!


If you wish to propel your INTERNET MARKETING campaign to a whole new, fantastic level, then I recommend going to Internet Marketing Experts Hervey Bay, call 1300 595 013 or visit at www.internetmarketingexpertsHerveyBay.com.au

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